Privacy Policy
Last Updated: March 06, 2026
This Privacy Policy describes how TRAFFLANE INC, a Delaware limited liability company (“Company,” “we,” “us,” or “our”), collects, uses, discloses, and protects personal information in connection with our website (the “Site”) and our marketing, advertising, consulting, and related business services (the “Services”).
This Privacy Policy governs only the collection and use of personal information. The commercial terms under which Services are provided are set forth in the Company’s separate Terms & Conditions and any applicable Statement of Work (“SOW”).
Capitalized terms not defined in this Privacy Policy shall have the meanings assigned to them in the Terms & Conditions.
By accessing or using the Site, you acknowledge that you have read and understand this Privacy Policy.
1. Business Use Only
The Site and Services are intended solely for use by businesses and individuals acting in a professional or commercial capacity.
This Privacy Policy does not apply to individuals acting for personal, family, or household purposes.
By accessing or using the Site, you represent and warrant that you are acting on behalf of a business entity or in a professional capacity.
2. Categories of Personal Information We Collect
2.1 Personal Information You Provide
We may collect the following categories of personal information:
· Name
· Business email address
· Telephone number
· Company name
· Job title
· Business contact information
· Project or campaign details
· Communications submitted through forms, chat tools, scheduling tools, or email
You are responsible for ensuring that the personal information you provide is accurate and authorized for disclosure.
2.2 Automatically Collected Personal Information
When you access the Site, we may automatically collect:
· IP address
· Browser type and version
· Device identifiers
· Operating system
· Pages visited
· Time spent on pages
· Referring URLs
· Clickstream data
· Approximate geographic location
· Advertising interaction data
This personal information may be collected through cookies, pixels, scripts, log files, and similar technologies.
2.3 Advertising and Analytics Technologies
We use analytics and advertising technologies, which may include:
· Google Analytics
· Google Ads
· Meta Pixel
· LinkedIn Insight Tag
· TikTok Pixel
· Other analytics and advertising providers
These technologies may collect personal information over time and across websites for purposes such as:
· Campaign measurement
· Remarketing
· Behavioral advertising
· Audience creation
· Performance analytics
We do not sell personal information as defined under applicable law. However, certain disclosures for cross-context behavioral advertising may constitute “sharing” under the California Consumer Privacy Act, as amended by the CPRA.
2.4 Client Data
In providing Services, we may process personal information on behalf of clients.
In such cases:
· The Client acts as the “business” or “controller.”
· The Company acts as a “service provider” or “processor.”
We process such personal information solely in accordance with contractual obligations and applicable law.
3. Purposes for Processing Personal Information
We may use personal information to:
· Provide and improve the Services
· Execute and manage marketing campaigns
· Conduct analytics and attribution
· Communicate with business representatives
· Respond to inquiries
· Maintain system security
· Detect and prevent fraud
· Enforce agreements
· Comply with legal obligations
We may combine personal information collected from different lawful sources.
4. Cookies and Tracking Technologies
The Site uses:
· Essential cookies
· Analytics cookies
· Performance cookies
· Advertising cookies
· Retargeting pixels
These technologies help us:
· Operate and secure the Site
· Analyze usage and performance
· Personalize content
· Deliver targeted advertising
· Measure campaign effectiveness
You may control cookies through:
· Your browser settings
· Industry opt-out tools:
o https://optout.aboutads.info/
o https://optout.networkadvertising.org/
Disabling cookies may limit certain functionality of the Site.
5. Do Not Track Signals
Some browsers offer a “Do Not Track” (“DNT”) setting. The Site does not currently respond to DNT signals. You may use the cookie controls and opt-out tools described above to manage certain tracking technologies.
6. Disclosure of Personal Information
We may disclose personal information to:
Service Providers
Hosting providers, CRM platforms, analytics vendors, advertising platforms, infrastructure providers, and other vendors that process personal information on our behalf.
Advertising Partners
For targeted advertising and campaign measurement purposes.
Legal Authorities
If required by law, subpoena, court order, or to protect rights, safety, or property.
Corporate Transactions
In connection with mergers, acquisitions, restructuring, financing, or sale of assets.
We require service providers to process personal information only for authorized business purposes.
7. Data Retention
We retain personal information only as long as reasonably necessary for:
· Business operations
· Contractual obligations
· Legal compliance
· Dispute resolution
· Enforcement of agreements
· Security purposes
Retention periods vary depending on the nature of the personal information and applicable legal requirements.
8. Data Security
We implement commercially reasonable administrative, technical, and organizational safeguards designed to protect personal information, including access controls and vendor oversight where appropriate.
However, no method of transmission or storage is completely secure. Transmission of personal information occurs at your own risk.
9. International Processing
The Company operates in the United States. Personal information may be processed and stored in the United States or other jurisdictions where our service providers operate.
By using the Site, you acknowledge that personal information may be transferred to and processed in the United States.
10. California Privacy Notice (CPRA)
If you are a California resident acting in a professional capacity, you may have the right to:
· Know the categories of personal information collected
· Know the categories of sources from which personal information is collected
· Know the business purposes for collection
· Know the categories of third parties to whom personal information is disclosed
· Request deletion of personal information
· Request correction of inaccurate personal information
· Opt out of the sale or sharing of personal information
· Limit the use of sensitive personal information (if applicable)
· Not be discriminated against for exercising your rights
To exercise these rights, contact:
privacy@trafflane.com
We may verify your identity before processing your request.
Sensitive Personal Information
We do not knowingly collect sensitive personal information as defined under the California Consumer Privacy Act, as amended by the CPRA. If sensitive personal information is collected incidentally, it is used solely for purposes permitted by law and not for inferring characteristics about individuals.
11. Children’s Privacy
The Site and Services are not directed to individuals under the age of 18.
We do not knowingly collect personal information from minors. If we become aware that personal information has been collected from a minor, we will take reasonable steps to delete it.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The “Last Updated” date at the top reflects the effective date of the current version.
Continued use of the Site after changes constitutes acceptance of the updated Privacy Policy.
13. Contact Information
TRAFFLANE INC
A Delaware limited liability company
1007 N Orange St. 4th Floor Ste 1382,
Wilmington, DE 19801
hello@trafflane.com
This Privacy Policy governs only the collection and use of personal information. The commercial terms under which Services are provided are set forth in the Company’s separate Terms & Conditions and any applicable Statement of Work (“SOW”).
Capitalized terms not defined in this Privacy Policy shall have the meanings assigned to them in the Terms & Conditions.
By accessing or using the Site, you acknowledge that you have read and understand this Privacy Policy.
1. Business Use Only
The Site and Services are intended solely for use by businesses and individuals acting in a professional or commercial capacity.
This Privacy Policy does not apply to individuals acting for personal, family, or household purposes.
By accessing or using the Site, you represent and warrant that you are acting on behalf of a business entity or in a professional capacity.
2. Categories of Personal Information We Collect
2.1 Personal Information You Provide
We may collect the following categories of personal information:
· Name
· Business email address
· Telephone number
· Company name
· Job title
· Business contact information
· Project or campaign details
· Communications submitted through forms, chat tools, scheduling tools, or email
You are responsible for ensuring that the personal information you provide is accurate and authorized for disclosure.
2.2 Automatically Collected Personal Information
When you access the Site, we may automatically collect:
· IP address
· Browser type and version
· Device identifiers
· Operating system
· Pages visited
· Time spent on pages
· Referring URLs
· Clickstream data
· Approximate geographic location
· Advertising interaction data
This personal information may be collected through cookies, pixels, scripts, log files, and similar technologies.
2.3 Advertising and Analytics Technologies
We use analytics and advertising technologies, which may include:
· Google Analytics
· Google Ads
· Meta Pixel
· LinkedIn Insight Tag
· TikTok Pixel
· Other analytics and advertising providers
These technologies may collect personal information over time and across websites for purposes such as:
· Campaign measurement
· Remarketing
· Behavioral advertising
· Audience creation
· Performance analytics
We do not sell personal information as defined under applicable law. However, certain disclosures for cross-context behavioral advertising may constitute “sharing” under the California Consumer Privacy Act, as amended by the CPRA.
2.4 Client Data
In providing Services, we may process personal information on behalf of clients.
In such cases:
· The Client acts as the “business” or “controller.”
· The Company acts as a “service provider” or “processor.”
We process such personal information solely in accordance with contractual obligations and applicable law.
3. Purposes for Processing Personal Information
We may use personal information to:
· Provide and improve the Services
· Execute and manage marketing campaigns
· Conduct analytics and attribution
· Communicate with business representatives
· Respond to inquiries
· Maintain system security
· Detect and prevent fraud
· Enforce agreements
· Comply with legal obligations
We may combine personal information collected from different lawful sources.
4. Cookies and Tracking Technologies
The Site uses:
· Essential cookies
· Analytics cookies
· Performance cookies
· Advertising cookies
· Retargeting pixels
These technologies help us:
· Operate and secure the Site
· Analyze usage and performance
· Personalize content
· Deliver targeted advertising
· Measure campaign effectiveness
You may control cookies through:
· Your browser settings
· Industry opt-out tools:
o https://optout.aboutads.info/
o https://optout.networkadvertising.org/
Disabling cookies may limit certain functionality of the Site.
5. Do Not Track Signals
Some browsers offer a “Do Not Track” (“DNT”) setting. The Site does not currently respond to DNT signals. You may use the cookie controls and opt-out tools described above to manage certain tracking technologies.
6. Disclosure of Personal Information
We may disclose personal information to:
Service Providers
Hosting providers, CRM platforms, analytics vendors, advertising platforms, infrastructure providers, and other vendors that process personal information on our behalf.
Advertising Partners
For targeted advertising and campaign measurement purposes.
Legal Authorities
If required by law, subpoena, court order, or to protect rights, safety, or property.
Corporate Transactions
In connection with mergers, acquisitions, restructuring, financing, or sale of assets.
We require service providers to process personal information only for authorized business purposes.
7. Data Retention
We retain personal information only as long as reasonably necessary for:
· Business operations
· Contractual obligations
· Legal compliance
· Dispute resolution
· Enforcement of agreements
· Security purposes
Retention periods vary depending on the nature of the personal information and applicable legal requirements.
8. Data Security
We implement commercially reasonable administrative, technical, and organizational safeguards designed to protect personal information, including access controls and vendor oversight where appropriate.
However, no method of transmission or storage is completely secure. Transmission of personal information occurs at your own risk.
9. International Processing
The Company operates in the United States. Personal information may be processed and stored in the United States or other jurisdictions where our service providers operate.
By using the Site, you acknowledge that personal information may be transferred to and processed in the United States.
10. California Privacy Notice (CPRA)
If you are a California resident acting in a professional capacity, you may have the right to:
· Know the categories of personal information collected
· Know the categories of sources from which personal information is collected
· Know the business purposes for collection
· Know the categories of third parties to whom personal information is disclosed
· Request deletion of personal information
· Request correction of inaccurate personal information
· Opt out of the sale or sharing of personal information
· Limit the use of sensitive personal information (if applicable)
· Not be discriminated against for exercising your rights
To exercise these rights, contact:
privacy@trafflane.com
We may verify your identity before processing your request.
Sensitive Personal Information
We do not knowingly collect sensitive personal information as defined under the California Consumer Privacy Act, as amended by the CPRA. If sensitive personal information is collected incidentally, it is used solely for purposes permitted by law and not for inferring characteristics about individuals.
11. Children’s Privacy
The Site and Services are not directed to individuals under the age of 18.
We do not knowingly collect personal information from minors. If we become aware that personal information has been collected from a minor, we will take reasonable steps to delete it.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The “Last Updated” date at the top reflects the effective date of the current version.
Continued use of the Site after changes constitutes acceptance of the updated Privacy Policy.
13. Contact Information
TRAFFLANE INC
A Delaware limited liability company
1007 N Orange St. 4th Floor Ste 1382,
Wilmington, DE 19801
hello@trafflane.com